Compare plans

Clear pricing, no surprises

Unlimited users on all four plans. You only pay for what runs, measured in credits.

01

Unlimited users

Add your team, your operators and your customers. We never charge per seat.

02

Building is free

Designing flows, forms, reports and agents consumes not a single credit.

03

You pay per use

Only what has a per-use cost draws credits: AI, WhatsApp, SMS, voice and documents.

Use cases

What each thing you want to do actually costs

Four levels, from the simplest to the most capable. Digitizing and automating take almost no credits: they are included in the monthly fee. What weighs is AI, WhatsApp messages, voice and identity verification, because that is where we buy from a third party.

01Base

Digitizing

What is filled in on a clipboard in the yard and at the dock gets captured, signed and photographed, never retyped.

  • Dispatch checklist0 cred.
  • Signed delivery record0 cred.
  • Vehicle inspection with photos0 cred.

0

credits per transaction

Included in the Base monthly fee: it consumes no credits.

02Pro

Automation

The TMS, the ERP and the customer portal stop being copied by hand, and the system flags an order the moment it passes its committed time.

  • Late-order alert0 cred.
  • Arrival notice to the customer2 cred.
  • TMS synchronization0 cred.

0 – 2

credits per transaction

The Pro plan covers at least 30,000 a month.

03Pro

AI agents

Waybills and invoices come in as images and leave as data, and the customer asks about their freight without taking up anyone on the team.

  • AI query on freight4 cred.
  • Waybill read with AI15.3 cred.
  • Tracking over WhatsApp32.4 cred.

4 – 32.4

credits per transaction

The Pro plan covers between 1,851 and 15,000 a month.

04Max

Voice and verification

Confirm delivery windows over the phone and validate a carrier identity before handing over freight.

  • One minute of agent call33 cred.
  • Carrier validation125 cred.

33 – 125

credits per transaction

The Max plan covers between 1,200 and 4,545 a month.

Credits per transaction, adding up the operations each one triggers according to the credits-per-operation table below.

Plans

The plans

What changes is the credit allowance and its unit price: the bigger the plan, the cheaper the credit. Users are unlimited on all four.

Try Gloo for free

Create your workspace, confirm your email, and start with trial credits. No card or automatic charges; paid operations stop when credits run out.

Create a free account

Base

$349/mo

  • 25,000 credits / month
  • Unlimited users, external ones included
  • Extra pack of 500 credits: $12
  • Email and chat support
Choose plan

Pro

Recommended

$699/mo

  • 60,000 credits / month
  • Unlimited users, external ones included
  • Extra pack of 500 credits: $10
  • Email and chat support
Choose plan

Max

$1,499/mo

  • 150,000 credits / month
  • Unlimited users, external ones included
  • Extra pack of 500 credits: $8
  • Email and chat support
Choose plan

Enterprises

Custom

  • Tailored credits
  • Unlimited users, external ones included
  • Additional credits per contract
  • SSO, isolation, SLA and audit by contract
Optional add-on

Need a team of experts on top of support?

Every plan includes ticket support to answer questions and handle incidents. These hours are something else: our engineering team working alongside yours on process modelling, integrations and go-live. Contracted only if you want them.

Pack of 10 hours

$450$45 / hour

Pack of 25 hours

$1,050$42 / hour · −7%

Pack of 50 hours

$1,950$39 / hour · −13%

Each plan brings its onboarding hours once; Enterprises defines them by contract. Beyond that they are contracted in packs, when needed, and invoiced independently from credits.

Credits per operation

Designing is free. This is what running consumes.

Creating projects, flows, forms, reports and agents draws nothing. When things run, only what has a per-use cost consumes credits; everything else is included in the monthly fee.

Automation

  • Flow execution (per run)0cred./ run
  • Form submission0cred./ operation
  • Webhook sent/received0cred./ operation
  • External API query (REST)0cred./ operation
  • Email/notification sent0cred./ operation
  • External database query0cred./ operation
  • Database write0cred./ operation
  • PDF generation0cred./ document

Channels and services

  • Document extraction1.5cred./ page
  • WhatsApp message2cred./ message
  • SMS sent20cred./ message
  • Domestic call3cred./ minute
  • International call16cred./ minute
  • Voice agent30cred./ minute
  • Official-source lookup125cred./ lookup

Artificial intelligence

credits per 1,000 tokens

  • Claude Haiku 4.50.44 input · 2.20 output
  • Claude Sonnet 4.51.32 input · 6.60 output
  • Claude Opus 4.52.20 input · 11.00 output

Only operations with a per-use cost consume credits: AI, WhatsApp messages, SMS, voice, document reading and official-source lookups. Running flows, querying and saving data, emails, webhooks, forms and PDFs do not.

Official-source lookups currently cover 14 operations in Colombia: vehicle by plate or VIN, insurance and roadworthiness, driving licence, traffic fines and payment agreements, suspensions, training records and Fasecolda valuation. Other countries and identity lookups are enabled on request.

Calculator

Estimate your credits

Adjust the parameters to match your operation and see which plan fits best.

1,000

WhatsApp message

2 cred.

1

SMS sent

20 cred.

0

Document extraction

1.5 cred.

0

Voice agent

30 cred.

0

Identity verification (KYC)

125 cred.

0

AI model per run

Per execution

2cred.

Monthly total

2,000cred.

What each plan would cost

PlansCredits includedOverageMonthly cost
BaseRecommended plan$349/mo25,000Covered$349
Pro$699/mo60,000Covered$699
Max$1,499/mo150,000Covered$1,499
Enterpriseshigh volumeTailored—Custom

At 2,000 credits a month, Base comes out cheapest: its allowance covers most of it and you only pay the overage in packs of 500.

Questions

Frequently asked questions

Yes. Upgrading applies immediately and your credit balance is topped up on the spot; the adjustment is prorated on your next invoice. Downgrades and cancellations are handled with your account manager.

Your operation never stops. Overage is billed at period close in packs of 500 credits at your plan rate (Base: $12, Pro: $10, Max: $8). You can track consumption in real time from the dashboard and set alerts before you reach the limit.

No. All four plans include unlimited users: the people who build, the people who operate, and external users who only fill in a form or open a portal. We charge for what the platform runs, not for how many people log in, so growing your team does not change your bill.

Prices shown are before taxes. Applicable tax (VAT, sales tax, etc.) is calculated based on your billing country at checkout. You will receive a detailed invoice with the full breakdown each cycle.

There are no lock-in contracts on the plans with published pricing. You keep access until the end of the period already paid and your data is retained for another 30 days. On Enterprises, the notice period is set in the contract.

Designing is free: creating flows, forms, reports and agents consumes nothing. When things run, only what has a per-use cost consumes credits: artificial intelligence, WhatsApp messages (2 credits), SMS (20), voice, document reading and identity verification. Running flows, querying and saving data, sending emails, webhooks, forms and PDFs consume no credits: they are included in the monthly plan fee.

Base includes email support. Pro and Max add chat with prioritized response times. Enterprises includes a dedicated channel, a direct line and implementation support defined by contract.

Next step

Let us size your operation with your own numbers

An advisor reviews your actual volumes, estimates usage for your case, and helps you choose the right plan.

Gloo pricing | Unlimited users, billing by credits